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Expedia:Search for the Million Point Suitcases

For Expedia’s 15th anniversary, we rewarded loyal customers with an online scavenger hunt on Facebook. Fans followed travel clues to find suitcases full of rewards hidden throughout the experience.

Role
Senior Art Director
Work
Facebook page, sample clues and suitcases, posters
Vintage suitcases with a Kyoto poster and an illustrated luggage tag clue reading “Get even with Old Tom.”
Sample clue and suitcases
Travel poster: New York, a hot dog with a mustard drip.
Posters
Travel poster: Australia, a pink sky over a stylized horizon.
Travel poster: Las Vegas, a beam of rainbow light over a pyramid.
Travel poster: Los Angeles, two women in sunglasses with green drinks.
Travel poster: Ibiza.
Travel poster: Whistler.
The Expedia Facebook page for the 15th anniversary Million Point Suitcases search, with clues and a points counter.
Facebook page